• To provide you with content that is highly relevant to you; to maintain a better user experience on our site(s)
• To render the services you sign up to receive, such as daily newsletters
• To perform marketing analysis and, by your permission or when permitted by applicable laws, to communicate with you via email and in other channels
• To allow us to run advertisements on our site(s).

• provides information about your rights and our obligations
• clarifies the ways in which we gather, store, and use your personal information
• explains the methods we use to protect your information and our commitments to do so
• covers our commitments to respect your rights and respond to the questions you might ask.

• personally identifiable information that directly identifies you and that includes but not limited to your name, date of birth, phone number, postal address, email address, mobile number. We may only share your personally identifiable information such as your name with other users when we publish rating tables or contest results;
• personally unidentifiable information that indirectly identifies you and that includes but not limited to the information about the device you use to browse the web (such as your IP address – the numerical code that identifies your device and the country, region, and/or city in which your device is located);
• marketing information about your marketing preferences;
• other types of information that is collected through a survey method. Such surveys are conducted by Moon-Bound.

• the user’s name;
• the user’s email address;
• the user’s IP address;
• certain information from the profile in social media (details can be found below) if you used your social media account details to sign up for the services provided on https://moon-bound.com/ and by Moon-Bound. In this case, your personal information obtained through a social media network is treated in accordance with this Privacy Policy and with the privacy policy of that social media network.

• your IP address – the numerical code that identifies your device and the country, region, and/or city in which your device is located;
• the history of your on-site behavior: which pages and content you have viewed on our site(s) and products, as well as the information about the paths you followed to reach our site(s), e.g. links on other websites, etc.
• the information that can help to identify your device, e.g.: unique device ID, advertising ID, and the browsers via which you accessed our content.

• sign up to create an account on https://moon-bound.com/;
• make a donation to Moon-Bound;
• purchase a paid account, additional account functions/features or any other products/services;
• take part in our surveys and competitions;
• sign up to receive our content emails;
• sign up for marketing communications;
• access our site(s), through cookies and related technology;
• contact us via email, on social media, including mentioning us in your posts, or by telephone.

• To render the services you sign up to receive, such as email newsletters. Personal information is also used for essential internal administration purposes, e.g.: accounting and records at Moon-Bound, and to inform you about all the changes that our services may undergo.
• By your permission or in compliance with applicable laws, to send you marketing communications via email and in other channels.
• To personalize the services rendered to you, e.g.: to enable signing in and to recognize you when you sign in from different devices, to remember your settings, to serve you relevant personalized advertisements, and to measure how effective they are, as well as to adjust our marketing communications to your preferences by analyzing what you view on our site(s) and products.
• To perform marketing analysis, e.g.: we study what you have browsed on our site(s), what items and services you have purchased to attain in-depth insight into your preferences and interests and to tailor our marketing to your preferences and interests in order to achieve greater relevance.
• To provide better marketing communications, we rely on a cookie-like technology to check whether you have opened a marketing email or followed the link contained in the email.
• To sell space on our site(s) and products to advertisers. Digital advertising lays a financial foundation for our ability to provide you with high quality content and services.
• To carry out statistical evaluations, e.g.: to analyze the performance of our site(s) and products in order to attain insight into how you and other visitors use our site(s) and products.
• To respond to your questions, requests, and complaints; to address and resolve issues reported by users.
• To prevent fraudulent activity and provide security; to ensure that our site(s) and products are safe and secure.
• To ensure compliance with applicable laws and regulations.

• Consent: Express consent provided by our users, e.g.: to receive marketing communications via email, push notification, and/or text message channels from us. Your consent can be withdrawn at any moment. E.g.: to withdraw your consent to receive marketing emails, click on the “unsubscribe” link that is present at the bottom of every email. You can also withdraw your consent to receive marketing emails and push notifications in your profile on our site(s), when you are signed in to your Moon-Bound account. To opt-out from receiving text messages, please follow the instructions provided in your profile mentioned above or opt-out by clicking the opt-out link in our text messages.
• Our legitimate interests: We need to get an understanding of our users, to promote our services, and to maintain our site(s) and products effectively in order to create and publish high quality content and to render our services. E.g.: it is in our legitimate interest to analyze the content that has been viewed by users on our site(s) and products in order to understand the ways in which our site(s) and products are used. We also rely on our legitimate interests to perform marketing analysis in order to select the products and services are of relevance to our users.
• Fulfillment of a contract with users (or taking steps preceding the formation of a contract with users): E.g.: you have signed up for free email newsletters at Moon-Bound, and we need to use your name and email address to render the service of delivering those email newsletters to you. Or if you have purchased a product or service from us and we need to use your payment details and contact information to process your order and deliver the product or render the service you have purchased.
• Law compliance: There are cases in which we may have a legal duty to keep or use your personal information.

• Your personal information may be shared with third parties that render services, such as facilitating online payments and other forms of payment processing, including credit card transactions and preventing fraud, on our behalf.
• Your personal information may be shared with our advertiser partners in the manner elaborated upon in the Online Advertising section below.
• Your personal information may be revealed at the request of any law enforcement agency, regulator, court, or government authority and other organizations in order to fulfill a legal or regulatory obligation, or else to protect our or anyone else’s rights.
• Your personal information may be revealed to an organization to which we transfer or which buys all or substantially all of our business and assets. Should the transfer or sale occur, reasonable efforts will be applied on our part to ensure that the organization that receives your personal information from us uses it without violations to our Privacy Policy.

• if we find a pricing error and/or find fault with any other information about the product or service
• if we do not receive sufficient or valid billing, payment, or shipment information
• if we have grounds to suspect that the payment information we received for an order is from a stolen payment card or is fraudulent in any other way
• if we have discontinued the product or service ordered or if the product/ service is unavailable for any other reason
• if an order is related to a payment dispute we had to deal with previously.

• cancel the order and refund the amount paid for the product or service, if the product or service is not subscription-based,
• replace the product or service ordered with a similar product or service, if the product or service is subscription-based,
• refund the amount paid for the product or service pro rata.

• we are authorized to issue immediate invoice to your Account for all fees and charges payable in association with your order,
• we are authorized to share your payment information and other details necessary for the completion of the transaction via a third-party payment processor,
• aforementioned authorizations will require no additional notice or consent,
• we also offer a text message service that provides you with alerts about new horoscopes and astrological readings and is totally free of charge. However, message & data rates may apply. We encourage you to check your phone plan before subscribing to our text message service.

• A Promo Code may only be used once per user.
• A Promo Code must be used in compliance with law, for the intended purpose and audience.
• A Promo Code may not be shared, sold, duplicated, or otherwise transferred. It may not be posted on a publicly accessible forum or otherwise made available to the public, unless we give permission to do so.
• We may disable a Promo Code at any time and for any reason, without any obligation on our part.
• A Promo Code may only be used in accordance with the specific terms that are especially set forth for such Promo Code.
• A Promo Code may not be redeemed for cash.
• A Promo Code may have an expiration date; it may expire before you use it.

• To request a copy of the personal information we keep about you or to make sure that we keep correct personal information about you, please reach us via our Customer Care. Requests for personal information copies or personal information correction are processed within one month. In case of a complicated request or several requests, it may take more time, of which we will notify you specifically. A copy of your personal information is provided to you free of charge; any other rights in regard to your personal information can also be exercised free of charge. However, if your request has no legal ground, is excessive, or if you make numerous repetitive requests, a reasonable fee may be charged.
• You can withdraw the consent to use your personal information that you have previously given us at any time.
• Where appropriate, you have a right to claim a copy of your personal information in a machine-readable format.
• You can also exercise your right to request complete erasure of your personal information or restriction of the ways it is used. However, for specific legal reasons, we may not be able to satisfy your request, of which we will notify you specifically, enclosing a detailed explanation, in response to your request. Where appropriate, you can also exercise your right to restrict processing of your personal information for specific purposes.

• the right to request access to personal information that we have already been collected and the right to find out how we process personal information;
• the right to request correction of personal information that contains inaccurate details;
• the right to be forgotten;
• the right to object to processing of personal information when we collect and process it based on our legitimate interests and/or if we override the interests, rights and freedoms of an EU resident;
• the right to withdraw his/her consent for processing personal information at any time;
• the right to limit processing of personal information on the grounds of information inaccuracy; lack of legal bases for processing this information and of a data subject’s consent on which we can erase it; a legal claim in case we don’t need the information anymore;
• the right to ask to transfer personal information to the data subject or to a third party;
• the right not to be subject to automated decision-making that may produce legal effects.

Effective Date: January 1, 2020

This Privacy Policy for California Residents describes our practices applied on Moon-Bound.com (“Moon-Bound”, “website”, “our”, “we”, “us”) in regards to the information we collect, use, and store about all visitors and users who reside in the State of California (“California residents”, “you”). This Privacy Policy should be viewed as a supplement to our Privacy Policy above. We adopt this Privacy Policy to comply with the California Consumer Privacy Act of 2018 (CCPA) and any terms defined in the CCPA have the same meaning when used in this notice.

How We Collect Information

We collect personally identifiable and personally unidentifiable information. Personally identifiable information that directly identifies you and that includes but not limited to your name, date of birth, phone number, postal address, email address, phone number. Within the past twelve months we have gathered the following personal information that describes and can be linked to California residents and/or their devices:

Category	Examples	Collected
A. Identifiers.	A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security number, driver’s license number, passport number, or other similar identifiers.	Yes
B. Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)).	A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. Some personal information included in this category may overlap with other categories.	Yes
C. Protected classification characteristics under California or federal law.	Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information).	Yes
D. Commercial information.	Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.	Yes
E. Biometric information.	Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as, fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data.	No
F. Internet or other similar network activity.	Browsing history, search history, information on a consumer’s interaction with a website, application, or advertisement.	Yes
G. Geolocation data	Physical location or movements.	Yes
H. Sensory data.	Audio, electronic, visual, thermal, olfactory, or similar information.	No
I. Professional or employment-related information.	Current or past job history or performance evaluations.	No
J. Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99))	Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records.	No
K. Inferences drawn from other personal information.	Profile reflecting a person’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.	Yes

We never collect, use, or store information that can be obtained via government records; depersonalized or collective consumer information, information that is covered by including but not limited to the Health Insurance Portability and Accountability Act of 1996 (HIPAA) and the California Confidentiality of Medical Information Act (CMIA), clinical trial data, the Fair Credit Reporting Act (FRCA), the Gramm-Leach-Bliley Act (GLBA) or California Financial Information Privacy Act (FIPA), and the Driver’s Privacy Protection Act of 1994.

There are two major sources via which we collect personal information that is categorized in the table above. We collect personal information either directly from you (for example, when you fill in our registration forms, participate in polls conducted by Moon-Bound) or indirectly including but not limited to analysing your user behavior on the website with the help of analytics tools or your interactions with the third parties we partner with.

How We Use Personal Information

We use personal information gathered via our website for a variety of purposes, some of which are listed below:

• To render the services you sign up to receive, such as email newsletters. Personal information is also used for essential internal administration purposes, e.g.: accounting and records at Moon-Bound, and to inform you about all the changes that our services may undergo.
• By your permission or in compliance with applicable laws, to send you marketing communications via email and in other channels.
• To personalize the services rendered to you, e.g.: to enable signing in and to recognize you when you sign in from different devices, to remember your settings, to serve you relevant personalized advertisements, and to measure how effective they are, as well as to adjust our marketing communications to your preferences by analyzing what you view on our website.
• To perform marketing analysis, e.g.: we study what you have browsed on our website, what items and services you have purchased to attain in-depth insight into your preferences and interests and to tailor our marketing to your preferences and interests in order to achieve greater relevance.
• To provide better marketing communications, we rely on a cookie-like technology to check whether you have opened a marketing email or followed the link contained in the email.
• To sell space on our website to advertisers. Digital advertising lays a financial foundation for our ability to provide you with high quality content and services.
• To carry out statistical evaluations, e.g.: to analyze the performance of our website and products in order to attain insight into how you and other visitors use our website and products.
• To respond to your questions, requests, and complaints; to address and resolve issues reported by users.
• To prevent fraudulent activity and provide security; to ensure that our website are safe and secure.
• To comply with the CCPA’s provisions about gathering personal information related to California residents.

We never collect personal information for any other reasons except for the aforementioned reasons. Should there occur such a reason, we will notify you either by mail or electronically.

How We Share Personal Information

We may share your personal information with third parties that fall under the category of service providers for a business purpose. In such case we enter a contract to describe all possible purposes for which your information can be used by a third party and what measures must be applied to prevent a breach and keep your personal information confidential. To comply with the CCPA, we don’t sell your personal information to third parties that intend to resell it in future without getting your consent or without providing you with an opportunity to unsubscribe from all marketing communications.

We share and/or sell your personal information with the categories of third parties mentioned below. We encourage you to read their respective privacy policies to get understanding of how our partners use and store personal information we share with them:

1. Google Adsense and Google Ads: https://policies.google.com/technologies/partner-sites?hl=en
2. Facebook: https://www.facebook.com/policy.php
3. ArcaMax https://www.arcamax.com/reference/privacy
4. PixFuture: https://www.pixfuture.com/privacy-policy/
5. LiveRamp: https://liveramp.com/privacy/
6. E-commerce: https://encommerce.com/privacy_policy.php

Disclosures and Sales of Personal Information for a Business Purpose

Within the last twelve months, we have shared and/or sold the following categories of personal information for a business purpose:

• Category A: Identifiers.
• Category B: California Customer Records personal information categories.
• Category C: Protected classification characteristics under California or federal law.
• Category D: Commercial information.
• Category K: Inferences drawn from other personal information.

Your Rights and Choices

This section is devoted to the unique rights that are described in the CCPA and that California residents can exercise when it comes to collecting, using, and storing their personal information.

Access to Specific Information and Data Portability Rights

You can file a request to get an insight into what personal information about you we have gathered over the past twelve months and an insight into how we collect, use, and store it. Once we verify your identity and your request, we share the following information with you:

• the categories of personal information gathered about you
• the categories of sources for the personal information we gathered about you
• our reasons and purposes for gathering and/or sharing it with third parties
• the categories of third parties we share it with
• specific information provided to you upon a data portability request
• information about sales and what information was bought by a third party in case we sold your personal information for a business purpose
• information about disclosures in case we disclosed your personal information for a business purpose

Deletion Request Rights

Any California resident has the right to request to erase his/her personal information that has been collected during the interactions with our website. Once we verify your identity and your request, we and the third parties we partner with will erase all personal information about you. However, certain exceptions may be applied, especially when this information is crucial for us or the third parties we partner with and can be used for the following purposes:

• to render a service that you have requested or to perform our contract with you
• to improve cyber security and defend against malware attacks
• to keep our website well-maintained, to resolve technical errors that may affect key features and functionality of the website
• to use the right to freedom of speech and to ensure that this right can be exercised by all our users and visitors in full
• to ensure that the rights provided to our users and visitors by law can be used in full
• to comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et. seq.)
• to conduct or complete a research you previously expressed your consent to participate in when erasing of your personal information may have a negative impact on the results of the research that complies with all applicable laws
• to use your personal information for internal purposes that are reasonably aligned with consumer expectations based on your relationship with our website
• to fulfill a legal or regulatory obligation
• to use your personal information for other internal and lawful purposes that are compatible with the situation in which you provided it.

Exercising Access, Data Portability, and Deletion Rights

To use the aforementioned rights, you can file a verifiable request via our Contact Us form twice within a 12-month period. Your request is considered verifiable if you provide enough information to verify your identity and that the personal information you request access to is linked to you. Otherwise, we won’t be able to provide you with any information you may request. To verify your identity, we only rely on personal information you submit along with your request. Moreover, make sure to clearly describe your request to remove ambiguity. A request must be submitted by you or any other person whom you granted legal authority to act on your behalf and who is registered with the California Secretary of State. A parent can submit a request on behalf of a minor child.

Response Timing and Format

Once we receive your verifiable request, we will respond to it within forty-five days. Should it require more time (up to ninety days) to process your request, we will notify you and provide you with the reason for this. Our written response will contain disclosures that took place within twelve months preceding the receipt of your verifiable request. You can choose between two options of how you would like our written response to be delivered: by mail or electronically.

If there are reasons that won’t allow us to fulfill your request, we will inform you about them. Your data portability request shall be fulfilled in a useable format to ensure fast and easy transmission of the information from one entity to another.

Your verifiable requests are fulfilled free of charge unless it is excessive, repetitive, or manifestly unfounded. In such case we will inform you of a reason for charging a fee and will provide you with a cost estimate prior processing your verifiable request.

Personal Information Sales Opt-Out and Opt-In Rights

California residents who are 16 years of age or older can exercise their right to opt-out under which they can also request that we don’t sell their personal information. We do not sell the personal information of California residents who are under 16 years old, unless we get affirmative authorization from a California resident who is from 13 to 16 years old or from the parent or guardian in case a California resident is under 13 years old.

You can withdraw your consent at any time. You can submit your request via our Contact Us form. Once opted-out, personal information sales should be reauthorized by you once in twelve months. If you decide to opt back in, please submit your request via our Contact Us form. To opt you back in, we will use the information you provided in your opt-out request.

Non-Discrimination

We guarantee that your CCPA rights are exercised without discrimination. Unless mentioned otherwise in the CCPA, we promise not to:

• refuse to perform our contract with you or render services/goods
• charge different prices for the same goods, grant different discounts, impose penalties
• provide you with a different level or quality of goods or services
• imply or make you think that you may be provided with a different level or quality of goods or services or charged different prices for the same goods and granted different discounts

Our website may grant you bonuses or other financial incentives that comply with the CCPA and that consequently may result in different prices, rates, or quality levels and relate to the value of your personal information. Moreover, in such case we will inform you about the terms via email or on the website. To use an incentive, you must express your clear consent that can be withdrawn at any time.

According to California’s “Shine the Light” law (Civil Code Section § 1798.83), California residents that use our website can request information about our disclosures of personal information to third parties we partner with for their direct marketing purposes. The request can be submitted via our Contact Us form.

Changes to Our Privacy Notice

This Privacy Policy may be updated or changed. If we decide to do so, we will publish the updated or changed version of this Privacy Policy here. If the changes we introduce are considerable, we may notify our registered users of them via email. As the law will require, we will ask you to give additional permission or to opt out of the new ways in which we may use your personal information.

Contact Information

If we failed to answer any questions of yours in this Privacy Policy notice, or if you want us to elaborate on anything stated in it, please feel free to contact us in any convenient way:

Moon-Bound
205 N Michigan Avenue, #810 Chicago 60601 United States

Phone +1 (571) 931-3299